PET Food Processing - June 2022 - 43

FORMULATION
Formulating for
By Jordan Tyler | jtyler@sosland.com
The trend toward solution-based formulations has as
much to do with consumer perception and evolving pet
owner demands as it does with pet health and wellness.
The humanization of pets has undoubtedly spurred
growth in this category, as several ingredients seen in
healthy food and nutritional supplements for people
have now made their way into the pet aisle.
Take probiotics as one example. A survey commisfunction
T
sioned
by Milwaukee-based Chr. Hansen Animal Health
& Nutrition in December 2020 found pet owners who
take probiotics themselves are more likely to feed their
furry companion probiotics as well. According to the research,
61% of pet owners associate probiotics with digestive
health, 59% with immune health, 58% with healthy
aging, 52% with skin health, and 50% with oral benefits.
According to Joe Toscano, vice president and direcGood
bacteria,
superfoods and
other means to a
solution-based end.
tor, trade and industry development, Nestlé Purina
North America, St. Louis, roughly 40% of pet owners
are willing to pay more for a pet food product tailored
to their pet's needs. With this apparent demand,
the onus is on pet food manufacturers and ingredient
suppliers to understand the nuances and needs behind
solution-based formulas.
" We believe nutrition starts with understanding nutrients,
not just ingredients, " Toscano said. " The best ingredients
are the ones that work together to enhance one
another's performance. A smarter nutrient blend is more
digestible and effective for a pet than a single ingredient. "
Solution-based pet nutrition means different things
to different companies, but the overall goal is to use
nutrition to aid an animal with a certain condition, according
to Kent Cooper, co-owner, Evolve Consulting
While some
solution-based
products target
one specific
health concern or
nutritional need,
others are being
formulated to cover
more than one
functional front.
Petcurean
www.petfoodprocessing.net | June 2022 | PET FOOD PROCESSING 43
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PET Food Processing - June 2022

Table of Contents for the Digital Edition of PET Food Processing - June 2022

PET Food Processing - June 2022 - Intro
PET Food Processing - June 2022 - 1
PET Food Processing - June 2022 - 2
PET Food Processing - June 2022 - 3
PET Food Processing - June 2022 - 4
PET Food Processing - June 2022 - 5
PET Food Processing - June 2022 - 6
PET Food Processing - June 2022 - 7
PET Food Processing - June 2022 - 8
PET Food Processing - June 2022 - 9
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PET Food Processing - June 2022 - 11
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https://digital.petfoodprocessing.net/sosland/pfp/-pet-food-processing-june-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-december-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-october-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-september-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-june-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2021
https://digital.petfoodprocessing.net/sosland/pfp/2020_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_10_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_03_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_10_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_03_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_03_01
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