PET Food Processing - March 2019 - 17

NOT JUST
PALATANTS.
PEOPLE.

Evanger's vegetarian formula is a complete and balanced diet often
recommended for pets with food allergies or needing a low-fat diet.
processing system that had been triaged a few too many
times. Joel made rebuilding equipment a priority to keep
production running reliably. Holly focused on promoting the brand. Together they developed new innovative
products using the simple, fresh, limited ingredients they
already had.
After one of their first trade shows, they realized that although they knew Evanger's formula was different than the
other ground, loaf-style pet foods, it looked generally the
same as everyone else's. They decided their products needed
a visual difference. So instead of grinding all the meat for
their loaf-style recipe, they cubed some of it and combined
that with the ground meat for more visual appeal.
Continuing on that quest to produce pet foods that
visually showed the ingredients they contained, the Sher's
began a new concept of producing pet food by hand-packing bone-in chicken and hand-cut vegetables into cans and
perfecting the retort or pressure-cooking process so the
bones became soft and edible.
Thanks to their dog, Yukon, who preferred beef over
chicken, Joel created the Hunk of Beef line that is a single,
can-sized chunk of beef pressure-cooked in a can. "We have
all of these fresh, whole-muscle chunks of meat and it just
seemed a shame to grind all of it into a homogenous loaf.
We wanted to find a way to keep the whole natural look that
would visually show the quality of the meat we were using
to both pet owners and their dogs. So now we trim them to
fit the can and that's all it is, beef in its own juices," Joel says.

At AFB, people make the difference.
We're your partner in the science and
technology of pet food palatability.
We understand what you need - and
deliver what pets want. Learn more at

afbinternational.com

Argentina | Australia | Brazil | China
Mexico | Netherlands | United States

www.petfoodprocessing.net | March 2019 | PET FOOD PROCESSING

17



http://www.afbinternational.com

PET Food Processing - March 2019

Table of Contents for the Digital Edition of PET Food Processing - March 2019

PET Food Processing - March 2019
CONTENTS
OFF THE LEASH - MY FAVORITE STORY
TRENDS - SOURCING RESPONSIBLY
PLANT PROFILE - A BRAND FOR THE GENERATIONS
FOOD SAFETY - RISKY BUSINESS
SMALL BUSINESS MATTERS - ALWAYS IN SEASON
REGULATORY - AUTHORITY OVERVIEW
INGREDIENTS - HEALTH AND HAPPINESS
EVENT SPOTLIGHT - COLLECTIVE EFFORT
EQUIPMENT - UNIFORM EXPERIENCE
BUSINESS STRATEGY - DREAM TEAM
EQUIPMENT - BETTER BATCHES
OPERATIONS - WAR ON TASTE
PACKAGING - SMALLER PAWPRINT
BEST IN SHOW
PATENTS TO PONDER
EVENTS
SIT, STAY, READ
AD INDEX
PET Food Processing - March 2019 - PET Food Processing - March 2019
PET Food Processing - March 2019 - PET Food Processing - March 2019
PET Food Processing - March 2019 - 2
PET Food Processing - March 2019 - 3
PET Food Processing - March 2019 - 4
PET Food Processing - March 2019 - CONTENTS
PET Food Processing - March 2019 - OFF THE LEASH - MY FAVORITE STORY
PET Food Processing - March 2019 - 7
PET Food Processing - March 2019 - TRENDS - SOURCING RESPONSIBLY
PET Food Processing - March 2019 - 9
PET Food Processing - March 2019 - 10
PET Food Processing - March 2019 - 11
PET Food Processing - March 2019 - 12
PET Food Processing - March 2019 - 13
PET Food Processing - March 2019 - PLANT PROFILE - A BRAND FOR THE GENERATIONS
PET Food Processing - March 2019 - 15
PET Food Processing - March 2019 - 16
PET Food Processing - March 2019 - 17
PET Food Processing - March 2019 - 18
PET Food Processing - March 2019 - 19
PET Food Processing - March 2019 - 20
PET Food Processing - March 2019 - 21
PET Food Processing - March 2019 - 22
PET Food Processing - March 2019 - 23
PET Food Processing - March 2019 - 24
PET Food Processing - March 2019 - FOOD SAFETY - RISKY BUSINESS
PET Food Processing - March 2019 - 26
PET Food Processing - March 2019 - 27
PET Food Processing - March 2019 - 28
PET Food Processing - March 2019 - 29
PET Food Processing - March 2019 - 30
PET Food Processing - March 2019 - SMALL BUSINESS MATTERS - ALWAYS IN SEASON
PET Food Processing - March 2019 - 32
PET Food Processing - March 2019 - 33
PET Food Processing - March 2019 - 34
PET Food Processing - March 2019 - REGULATORY - AUTHORITY OVERVIEW
PET Food Processing - March 2019 - 36
PET Food Processing - March 2019 - 37
PET Food Processing - March 2019 - 38
PET Food Processing - March 2019 - INGREDIENTS - HEALTH AND HAPPINESS
PET Food Processing - March 2019 - 40
PET Food Processing - March 2019 - 41
PET Food Processing - March 2019 - 42
PET Food Processing - March 2019 - 43
PET Food Processing - March 2019 - 44
PET Food Processing - March 2019 - EVENT SPOTLIGHT - COLLECTIVE EFFORT
PET Food Processing - March 2019 - 46
PET Food Processing - March 2019 - EQUIPMENT - UNIFORM EXPERIENCE
PET Food Processing - March 2019 - 48
PET Food Processing - March 2019 - 49
PET Food Processing - March 2019 - 50
PET Food Processing - March 2019 - 51
PET Food Processing - March 2019 - 52
PET Food Processing - March 2019 - BUSINESS STRATEGY - DREAM TEAM
PET Food Processing - March 2019 - 54
PET Food Processing - March 2019 - 55
PET Food Processing - March 2019 - 56
PET Food Processing - March 2019 - EQUIPMENT - BETTER BATCHES
PET Food Processing - March 2019 - 58
PET Food Processing - March 2019 - 59
PET Food Processing - March 2019 - 60
PET Food Processing - March 2019 - 61
PET Food Processing - March 2019 - 62
PET Food Processing - March 2019 - OPERATIONS - WAR ON TASTE
PET Food Processing - March 2019 - 64
PET Food Processing - March 2019 - 65
PET Food Processing - March 2019 - 66
PET Food Processing - March 2019 - 67
PET Food Processing - March 2019 - 68
PET Food Processing - March 2019 - 69
PET Food Processing - March 2019 - 70
PET Food Processing - March 2019 - PACKAGING - SMALLER PAWPRINT
PET Food Processing - March 2019 - 72
PET Food Processing - March 2019 - 73
PET Food Processing - March 2019 - BEST IN SHOW
PET Food Processing - March 2019 - 75
PET Food Processing - March 2019 - 76
PET Food Processing - March 2019 - PATENTS TO PONDER
PET Food Processing - March 2019 - 78
PET Food Processing - March 2019 - 79
PET Food Processing - March 2019 - EVENTS
PET Food Processing - March 2019 - SIT, STAY, READ
PET Food Processing - March 2019 - AD INDEX
PET Food Processing - March 2019 - 83
PET Food Processing - March 2019 - 84
https://www.nxtbook.com/sosland/pfp/pet-food-processing-november-2024
https://www.nxtbook.com/sosland/pfp/pet-food-processing-september-2024
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-july-2024
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-may-2024
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2024
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-january-2024
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-november-2023
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-september-2023
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-july-2023
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-may-2023
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2023
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-december-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-october-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-september-2022
https://digital.petfoodprocessing.net/sosland/pfp/-pet-food-processing-june-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-december-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-october-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-september-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-june-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2021
https://digital.petfoodprocessing.net/sosland/pfp/2020_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_10_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_03_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_10_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_03_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_03_01
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