PET Food Processing - October 2019 - 41

PROCESSOR PROFILES

HILL'S PET
Nutrition
T

The first Hill's Pet Nutrition formula was developed,
canned and shipped from the basement of veterinary
professional Dr. Mark Morris Sr. in the late 1930s.
Nearly 40 years later, in 1976, the Colgate-Palmolive
Company purchased the pet food maker and transformed it into what it is today.
Hill's Pet Nutrition's mission is "to help enrich and
lengthen the special relationships between people
and their pets." The pet food company invests heavily
in research and development to optimize the health
benefits of its products, most recently breaking
ground on a pet nutrition facility in Topeka specifically for studying small dog nutrition. Hill's employs
more than 220 veterinarians, qualified nutritionists
and food scientists for its product development and
research initiatives.

"We are always investing in
research and development
to serve the nutritional
needs of pets as well as
learning from veterinarians,
customers and caregivers
through their experiences."

for animals with specific health issues or concerns.
These range from skin and food sensitivities to digestive health and joint support.
In March 2019, Hill's rolled out new package designs, sizes and formulations across its Science Diet
line, as well as a home-delivery service for pet owners purchasing prescription diets through veterinary
clinics. The brand's new packaging features photos
of shelter animals on the front and a simplified message about the product's health benefits in order to
connect with pet owners on a more emotional level.
As one of Colgate-Palmolive's 31 subsidiary
brands, Hill's Pet Nutrition is leading the way with
environmentally friendly initiatives. For example,
Hill's operates the first three Colgate-owned facilities
to achieve Zero Waste to Landfill status. The pet food
manufacturer's sustainability efforts include working
to responsibly source ingredients and reduce its operational footprint. It announced earlier in 2019 that
it hopes to make all product packaging 100% recyclable, reusable or compostable by 2025, and to use
at least 25% recycled content in the production of its
pet food packaging.

FAST FACTS
Founded: 1939
Headquarters:
Topeka, Kansas
Brands: Science Diet,
Prescription Diet,
Healthy Advantage,
Bioactive Recipe
Website:
www.hillspet.com

Jesper Nordengaard,
president, Hill's Pet Nutrition

The company also operates a 180-acre global Pet
Nutrition Center, where it feeds, analyzes and cares
for approximately 900 total dogs and cats. Employees
test everything from the quality of ingredients to
kibble density and palatability, as well as the effects
they have on their well-fed residents.
This science-backed approach to nutrition
translates to its product offerings. Hill's Healthy
Advantage line is exclusively sold through veterinarians, and its Prescription Diet and Science Diet lines
are often recommended by veterinary professionals

www.petfoodprocessing.net | 2019 | PET FOOD PROCESSING

http://www.hillspet.com http://www.petfoodprocessing.net

PET Food Processing - October 2019

Table of Contents for the Digital Edition of PET Food Processing - October 2019