PET Food Processing - March 2020 - 72

"Sampling helps create awareness, lowers the
barrier to try a new item and, if the product is
really differentiated, it can be a great way to
convert new users." Rick Ruffalo, Phelps Pet Products
samples from different manufacturers for $19.99. As the
company explains on its website, "We know some dogs are
picky and many owners don't want to invest money in pet
food their loved ones just won't eat."

Small challenges
While single-serve and sample-sized products meet a
need in the marketplace, they can pose challenges. "Due
to the fact that the machinery and packaging are so
tightly fitted to the product, these smaller portions can
be more difficult to package and they require high levels of product quality and consistency," Merrell explains,
adding that such challenges at Plato are addressed
through the technical expertise of its team members.
Because this can be challenging, Plato provides singleserve packaging services for other brands through its
contract manufacturing program.
Stauffer agrees that smaller portions can pose some

challenges. "The filling of sample-size pet food packaging
is not an easy task. Pet food is a very messy product when
being filled. You need to have a very accurate fill and a clean
fill, otherwise you're asking for trouble on single-serve or
sample-size products. The accuracy of the filling also eliminates product waste or product giveaway," he says.
Ultimately, pet food and treat manufacturers that
want to give customers variety will optimize their product lines and packaging systems. "Single- or sample-size
packages are a good fit for VFFS [vertical form-fill-seal]
packaging as this can provide a cost-effective solution
for a larger branded package filled with many singleserve pouches. These films can also deliver easy-open
benefit for the consumer," Gobris points out, also noting that packaging designed for single human beef sticks
or jerky such as forming films can easily be transitioned
for single-serve pet treats. "These are only a few possible
packaging solutions."
PFP

SCOTT EQUIPMENT COMPANY
Bulk Storage & Mixing Experts
Accurate mixing of products
from fine powdered materials
to coarse ground ingredients
Custom continuous and batch
mixers available in various
materials of construction and
finished up to 3A Dairy

:TVV[OZPSV^HSSZ

Scott Stainless Mixer

5VZ[PMMLULYZPUZPKL[OLIPUZ
5VIVS[ZPUZPKL[OLIPUZ
*VU[HTPUH[PVUMYLL

Visit Booth 1007 at the Petfood Forum

7H[LU[LKV\[MSV^Z`Z[LT
7YV]LU7L[-VVK:[HUKHYK

605 4th Avenue Northwest * New Prague, Minnesota 56071
(800) 394-2591

www.scottequipment.com


http://www.scottequipment.com

PET Food Processing - March 2020

Table of Contents for the Digital Edition of PET Food Processing - March 2020

PET Food Processing - March 2020
Contents
OFF THE LEASH - Dearth of data
TRENDS - Pets vs. planet
PLANT PROFILE - Recognized as Champions
FOOD SAFETY - Plan, test, improve, repeat
REGULATORY - Building on success
INGREDIENTS - Balanced benefits
FORMULATION - Understanding palatability
EQUIPMENT - Eye on dry
EQUIPMENT - Key to kibble control
OPERATIONS - 21st century pest control
PACKAGING - The singles scene
BEST IN SHOW
PATENTS TO PONDER
EVENTS
CLASSIFIED ADVERTISING
AD INDEX
SIT, STAY, READ
PET Food Processing - March 2020 - PET Food Processing - March 2020
PET Food Processing - March 2020 - PET Food Processing - March 2020
PET Food Processing - March 2020 - 2
PET Food Processing - March 2020 - 3
PET Food Processing - March 2020 - 4
PET Food Processing - March 2020 - Contents
PET Food Processing - March 2020 - OFF THE LEASH - Dearth of data
PET Food Processing - March 2020 - 7
PET Food Processing - March 2020 - 8
PET Food Processing - March 2020 - TRENDS - Pets vs. planet
PET Food Processing - March 2020 - 10
PET Food Processing - March 2020 - 11
PET Food Processing - March 2020 - 12
PET Food Processing - March 2020 - 13
PET Food Processing - March 2020 - 14
PET Food Processing - March 2020 - 15
PET Food Processing - March 2020 - PLANT PROFILE - Recognized as Champions
PET Food Processing - March 2020 - 17
PET Food Processing - March 2020 - 18
PET Food Processing - March 2020 - 19
PET Food Processing - March 2020 - 20
PET Food Processing - March 2020 - 21
PET Food Processing - March 2020 - 22
PET Food Processing - March 2020 - 23
PET Food Processing - March 2020 - 24
PET Food Processing - March 2020 - 25
PET Food Processing - March 2020 - 26
PET Food Processing - March 2020 - FOOD SAFETY - Plan, test, improve, repeat
PET Food Processing - March 2020 - 28
PET Food Processing - March 2020 - 29
PET Food Processing - March 2020 - 30
PET Food Processing - March 2020 - 31
PET Food Processing - March 2020 - 32
PET Food Processing - March 2020 - REGULATORY - Building on success
PET Food Processing - March 2020 - 34
PET Food Processing - March 2020 - 35
PET Food Processing - March 2020 - 36
PET Food Processing - March 2020 - INGREDIENTS - Balanced benefits
PET Food Processing - March 2020 - 38
PET Food Processing - March 2020 - 39
PET Food Processing - March 2020 - 40
PET Food Processing - March 2020 - 41
PET Food Processing - March 2020 - 42
PET Food Processing - March 2020 - FORMULATION - Understanding palatability
PET Food Processing - March 2020 - 44
PET Food Processing - March 2020 - 45
PET Food Processing - March 2020 - 46
PET Food Processing - March 2020 - 47
PET Food Processing - March 2020 - 48
PET Food Processing - March 2020 - EQUIPMENT - Eye on dry
PET Food Processing - March 2020 - 50
PET Food Processing - March 2020 - 51
PET Food Processing - March 2020 - 52
PET Food Processing - March 2020 - 53
PET Food Processing - March 2020 - 54
PET Food Processing - March 2020 - 55
PET Food Processing - March 2020 - 56
PET Food Processing - March 2020 - EQUIPMENT - Key to kibble control
PET Food Processing - March 2020 - 58
PET Food Processing - March 2020 - 59
PET Food Processing - March 2020 - 60
PET Food Processing - March 2020 - OPERATIONS - 21st century pest control
PET Food Processing - March 2020 - 62
PET Food Processing - March 2020 - 63
PET Food Processing - March 2020 - 64
PET Food Processing - March 2020 - 65
PET Food Processing - March 2020 - 66
PET Food Processing - March 2020 - PACKAGING - The singles scene
PET Food Processing - March 2020 - 68
PET Food Processing - March 2020 - 69
PET Food Processing - March 2020 - 70
PET Food Processing - March 2020 - 71
PET Food Processing - March 2020 - 72
PET Food Processing - March 2020 - 73
PET Food Processing - March 2020 - BEST IN SHOW
PET Food Processing - March 2020 - 75
PET Food Processing - March 2020 - PATENTS TO PONDER
PET Food Processing - March 2020 - 77
PET Food Processing - March 2020 - 78
PET Food Processing - March 2020 - EVENTS
PET Food Processing - March 2020 - CLASSIFIED ADVERTISING
PET Food Processing - March 2020 - AD INDEX
PET Food Processing - March 2020 - SIT, STAY, READ
PET Food Processing - March 2020 - 83
PET Food Processing - March 2020 - 84
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-december-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-october-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-september-2022
https://digital.petfoodprocessing.net/sosland/pfp/-pet-food-processing-june-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2022
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-december-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-october-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-september-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-june-2021
https://digital.petfoodprocessing.net/sosland/pfp/pet-food-processing-march-2021
https://digital.petfoodprocessing.net/sosland/pfp/2020_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_10_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2020_03_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_10_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2019_03_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_12_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_09_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_06_01
https://digital.petfoodprocessing.net/sosland/pfp/2018_03_01
https://www.nxtbookmedia.com