PET Food Processing - September 2020 - 56

PACKAGING

Offering reusable
packaging is one way
pet food brands can
achieve sustainability,
such as Open Farm's
recent partnership
with Loop to provide
reusable, refillable
packaging for select
freeze-dried dog diets.
Open Farm

A biodegradable film
made from sugarcane
used for Only Natural
Pet's Mindful Meals
line is one example of
cutting-edge solutions
offered by packaging
suppliers.
Peel Plastics

56

line introduced a Naturally Strong litter packaged in 50% post-consumer
recycled plastic jugs and boxes made
from Sustainable Forestry Initiativecertified material.
"To transform the remaining packaging and achieve our commitment,
our teams are performing trials to explore the use of new innovative materials," said Diane Herndon, senior sustainability manager for Purina. "Our
mantra is to design for recycling while continuing to
protect our high-quality pet care products for the millions of pets that enjoy them. This means we are working to eliminate unnecessary packaging while phasing
out materials that are not recyclable or are hard to recycle, and minimizing tertiary supply chain packaging
including shrink film or stretch wrap."
Mars Petcare, McLean, Va., which is committed to the
same 2025 time frame for reusable, recyclable or compostable packaging, has made nearly 20% of its plastic
packaging recyclable, and is eliminating the use of PVC
across all packaging formats. The company is working
on improvements too, such as paper-based packaging
material that is 100% sourced from certified, verified or
recycled sources.
Meanwhile, to meet accelerating demand, suppliers continue to develop and improve their sustainable
packaging solutions. Peel Plastics, for its part, has been
actively working on sustainable material suitable for pet
food products, including bioplastics as well as the next
generation of recyclable flexible packaging, according to Liberman.
Printpack, Atlanta, Ga., has signaled its dedication to more sustainable packaging solutions with an expanded "green team." The company's
sustainable packaging experts are
developing platforms for more ecofriendly flexible packaging options.
Another example is Emmerson
Packaging, a Canadian packaging
manufacturer based in Amherst,
Nova Scotia. The company's
PetPack BDG technology is biodegradable, breaking down only
in an active landfill, not triggered
by any moist or wet pet food inside the bag.
Innovations in packaging
are coming from other sources,
too, including academia. This
summer, researchers at Purdue

PET FOOD PROCESSING | September 2020 | www.petfoodprocessing.net

"A number of
individual brand
owners have called
out more sustainable
packaging solutions
as one of their top
priorities for the
next five years."
Mark Liberman, Peel Plastics Ltd.

University announced that they have found a new way
to use a nanomaterial derived from natural sources for
food packaging.

Circular motions
Even as suppliers and brands are incorporating packaging made with bio-based or otherwise greener materials
or using a reduced amount of materials, recyclability remains an important aspect of sustainability.
While it is fairly simple for consumers to recycle aluminum and tin cans, it's not as easy to figure out what to
do with large, empty dry pet food bags or flexible pouches once those products have been consumed. Packaging
suppliers, pet food companies, recycling companies and
others are working on more and better recyclable packages for pet foods and treats.
In recent years, there has been a particular push to recycle flexible packaging.
"Last year, we announced that in addition to our biobased solutions that we were now able to offer fully recyclable packaging solutions suitable for the pet food
market," Liberman said. "This year, we continue to focus
our efforts on refining our recyclable solutions and have
started to develop recyclable solutions that include PCR.
We're committed to meeting the challenge of developing flexible packaging solutions that are designed for the
circular economy."
The Honest Kitchen has also focused on better recyclability for flexibles, offering a resealable stand-up
pouch that can be recycled post-use. That lighter flexible
package is accepted by many neighborhood recycling
programs but, if not, The Honest Kitchen helps connect
customers with other recycling programs that might
work as an alternative.
Recyclability extends to different elements of a package. Mondi Group, the Vienna, Austria-based global
packaging company, offers a mono-material, polyethylene-based FlexiBag with a fully recyclable barrier. Used


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PET Food Processing - September 2020

Table of Contents for the Digital Edition of PET Food Processing - September 2020

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